East Elevation

sketch Section

evolved state of cladding

modular facade beneath evolving facade

external panels that make up the regenerative facade

the process line beginning at the left and ending on the right

IWW poster printed 1911

Viktor Deni (1893-1946): (Financial) Capital (1920

Pop Up Shop

http://www.musement.sg/works/hansel-popup-shop/

Visibility

The Marketplace

Instead of a farm situated completely on the roof I have decided to incorporate a sunken roof farm that partially penetrates into the marketplace.

Evolving Facade

Stage 01
Stage 02

The facade panels are open to alteration and will, over time begin to evolve in a way that portrays the agendas of those designers inhabiting the Wastefield centre.

Peizoelectricity

Putting peizoelectricy generating floor systems in bottle neck zones will produce enough electricity to supply the Wastefield Centre. Areas such as entrances to all shops. The entrances of the Westfield Centre. Ticket gates at the tube station. Bus stops. These collection areas will transfer the electricity to a central substation situated on the top of the Westfield Centre and from there will connect to the Wastefield Centre.
All these areas hold significance as they reflect the urban semiotics of the surrounding area of the Westfield Centre. Due to movements of people and there everyday journeys, there is a relationship between pedestrians, their attention, and how they can be turned into useful resources to improve the viability of the Wastefield Centre.

Wastefield Video Montage

The Wastefield Centre from Richard Young on Vimeo.

Internal Spaces

On all three zones the roof space will be used for cultivation of crop. Zone 01 specialises in cotton growth and Zones 02 & 03 are used for domestic food produce.

Cotton cultivation demands climatic conditions that are not externally achievable throughout the year in the UK. Therefore it requires an architectural solution that moderates and controls the internal environment simulating the correct climatic conditions.

Due to the articulated nature of the external envelope, the internal space is lit with good levels of natural light. The central space has a large floor to ceiling height that adds to the grandeur and importance to the central space. The internal program gives flexibility in that the space can be filled with various market style events, fairs and conventions.

The Three Blocks

The materiality of the facade reflects the potential of up-cycled building elements consisting of a cardboard composite facade. The aesthetic of this paneling system starts draws similarities with sustainable issues the Wastefield Centre addresses. In a partially adhoc manner the stacking of modular panels resembles waste piles and how the disposal of waste such as packaging can be ordered into an architectural language.


Zone 02 is split into two main areas; the bottom level consisting of a food marketplace & a general marketplaces on the upper levels


Zone three forms the residential aspect of the Wastefield Centre. Due to the collective/communal nature of Wastefield, the residential area provides the foundation of the community. These spaces resembles the concept of preindustrial revolution cottage industry. By allowing individuals or groups to reside in a space of combined rest and production, an sense of progression can develop faster amongst piers, and push the Wastefield’s development into areas of investigation and creativity at an accelerated rate.

20100112-Drawings

Plan

Section

Identity

Extracted Facade investigating the modularity of billboards and the significance of aspect ratios on visual impact.

A sketch plan of the zones that might be formed within Wastefield. These zones still stem from the previous tangent but have started to follow a sense of rationalism interms of structure and program.

The vistas from the slip road approaching the Westfield centre captures the monumental scale of the site and how the introduction of an media active facade can hold powerful communicative properties. These properties will continue to influence by passers and relay strong messages that will brand the facade and develop the identity of Wastefield.

Marketing strategies that can be run and controlled from Wastefield will have potential to infiltrate various market spaces and urban environments. Ideas such as this leaflet are a starting point of campaigns that could take the form of viral marketing to reach all potential patron, clients and customers.

'Everything you can imagine is real'- Pablo Picasso

'Have no fear of perfection-you'll never reach it' - Salvador Dali

'I never read, I just look at the pictures' - Andy Warhol

'All good ideas arrive by chance' - Max Ernest

'Great art picks up where nature ends' -Marc Chagall