Thursday, 10 December 2009


This is something I happened to stumble upon. Reasonably related the ideas current in my head. Their motives being ones of financial viability of residing in urban areas with exponentially rising land costs have lead to this idea of inhabiting surrounding spaces of existing billboards and living/funding being generated by the sales of advertising space.

Text from the designer :
With Aeroform we wanted to examine ways to occupy residual space within the city? For example, take a common element which is pervasive in every majormetropolitan area – the billboard. Now most people perceive the billboard as a simple structure used for the display of two-dimensional graphics. In their minds it is merely a flat plane. What if we start to think about thebillboard in a more dimensional way? How can we occupy the space behind or around it? That why we designed Aeroform.

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